Profiting Online From a Few Simple Strategies
One of the simplest and most overlooked aspects of online marketing is that it’s not complicated. More precisely, there are a lot of “experts” who try to make it complicated. Aside from whatever motivation they might have to do that online profits happen as the result of one simple equation –
Traffic + Conversion = Sales
– performed over & over again
There are MANY ways to get traffic (visitors) to your site and get them to take some action or “convert,” which will either result in more leads or (less frequently) result directly in more sales to your business.
So here’s the other simple rule — you only need to master 1 or 2 traffic methods and 1 or 2 conversion methods, and you will make money. When you drive you only need to know two pedals, and you don’t need to know EVERYTHING about internet marketing in order to add revenue to your business.
With that in mind, there are a few basic traffic techniques I’ve implemented in some of my sites and client sites that have universally and consistently WORKED. Here are a few of those methods — but remember, you only need to pick one or two:
Traffic Generation
1) Twitter is a highly effective means of targeting your niche and developing the conversation with your customers and prospects. There really is nothing like it. However, most businesses don’t know how to use Twitter effectively. They spam with “sales tweets” — “Look at the cool new thing I’m selling.” The 80/20 rule is highly effective — 80% of your tweets should be about something interesting, funny or otherwise engaging… a question of the day like “What’s for lunch?”… anything to get people talking, laughing, thinking… Also, keep it consistent and be generous with re-tweets. A few tweets a day go a long way toward establishing a rabid list of followers. The wrong thing to do is to Tweet like a madman for a day or two and then disappear for a month. Or worse, don’t reply when someone direct messages you or @messages you. That’s like ignoring someone at a dinner party when they ask you to pass the gravy. You WON’T get any dessert.
2) Video marketing is a very fast way to rank your site and get lots of inbound traffic. Keep your videos consistent — don’t show up one day in a baseball cap and dark lighting, talking about the rain, and another day bouncing in a jungle gym screaming about business leads. Consistent message, consistent tone, consistent look & feel. Also, be sure to put a call to action in your video’s description, as well as the full URL of your website’s landing page, and use appropriate keywords.
3) Article marketing is an evergreen method for outstanding traffic generation, with one HUGE caveat — mix it up! Putting the same article on 400 article directories will get you nowhere fast. You will get a bump in traffic from all the inbound links until Google figures out they’re all the same article and basically count it as one link. There are content spinners out there that alter the content of your articles automatically, but you have to be very careful here as well. Most content spinners change a word or two to replace it with a synonym, or they mash up the article randomly so the output is basically junk that cannot be read. It has to pass human review. So if you’re looking for a quality content spinner, ideally you want to be able to change the entire sentence many times throughout the article, and then have it spin those into hundreds of different articles. That’s the professional way to do it. At the bottom of your article, have a call to action in the information field; a blurb about you (the author) and a link to a free guide the reader can pick up at your website.
Visitors Taking Action
1) Keep it simple. The landing page has to do ONE thing — get people to ACT. For this reason, it’s been called a SINGLE ACTION PAGE. Pear it down to the bare essence of what you need the visitor to do. Consider placing a video on the page with a very simple message, “Hey thanks for stopping by for my free whizbang. Just type in your first name and e-mail address and I will rush it right over to you. In just a moment after you send your information, you’ll get an e-mail with a confirmation link. Click that link and I will instantly send your free whizbang.”
2) Direct, direct, direct. Notice the video script in #1 above — see how we instructed the user on exactly what they need to do? And then we told them what to expect next, and what they would then need to do. And we closed with a reminder of the benefit — the free whizbang.
If you have trademarked the term “whizbang,” then I apologize in advance. 
3) Test, test, test. ALWAYS have two versions of your landing page operating at one time. You can optimize your landing page using freely available Google tools in the Web Optimizer toolbox. You really can’t go on “gut” here — the data will be you every single time. Even on PPC ads, we have literally seen the addition of a question mark in the ad increase conversion by 16.8% So test, test, test.
Conclusion
These methods work on any business in any industry. Here is some social proof –
Local landscape designer increased her traffic by 7,342% (yes seven thousand percent)
- Local artist went from three visitors a day to an average of 41 visitors a day
- International digital publisher had zero e-commerce and started converting 16% of all traffic to revenue within 72 hours of implementing one traffic strategy and one conversion strategy
- Changing a landing page to a simple design on an e-book site turned conversion from an anemic two sales per week to eight sales a day — on the same traffic.
I hope this helps your business. The average business fails to do what it takes to drive traffic or achieve conversions to their website. While they exercise 20-30 traffic methods on average, they don’t do a single one effectively. There are many sources online to learn about effective marketing strategies, including free resources and some almost-free, like the definitive guidebook 750 Traffic Generation Methods.
Do-it-for-you solutions are also available; experience guides the appropriate strategy for the website and market. The biggest challenge business owners face is knowing which strategy to implement. Experimentation can be very costly in terms of time and lost sales… The key is to find a reputable marketing firm that offers a full range of customized services as well as downloadable products and courses to assist every website owner at every budget level.
The Brave New World of Web 2.0
Having been a traditional bricks and mortar business owner for the past 20 years or so I’m quickly realizing that this Web 2.0 stuff is radically changing the landscape of how business is done worldwide. It used to that finding customers was just a matter of making some cold calls, passing out a few business cards and maybe writing an ad for your local newspaper. But with some much competition out there now these so called old marketing methods just aren’t cutting it any more.
At first I was a little hesitate to jump into the whole internet Web 2.0 thing, I’ve never been the techie type but have always been intrigued by the internet and the infinite possibilities of how this tool could be used to market a business. So being the slow starter that I’ve always been I decided to take the plunge and educate myself for a couple of months to see what types of results that could gained by using this new marketing medium. And boy was I surprised after about six months or so of testing by way of a blog, several videos and submitting a couple of niche articles to some of the top article directories.
Well it’s been close to a year now and even though I wouldn’t consider myself a guru or anything like that I have become quite proficient in two maybe three areas of Web 2.0 marketing. It’s a brave new world out here now folks and my advice to any of you traditional old timers out there is don’t be afraid to give the internet a shot. It’s becoming extremely easier and easier to take advantage of what Web 2.0 and the internet has to offer, so do yourself a favor and don’t get left behind. This is Kevin Thomas hope you enjoyed reading this article.
Kodak EasyShare SV811 8-inch Digital Picture Frame To Display All Your Photos
Start viewing your pictures and videos right away — just insert a memory card or connect your digital camera and enjoy. A frame full of features: Control how you display slide shows and view thumbnails; Additionally, copy, delete, and print images. Set the mood with music — listen to your favorite MP3s with built-in speakers. Selectable viewing hours — featuring automatic on/off settings.
Be in charge with the handy remote control. Fill it up with memories thanks to 128 MB of internal memory. The convenient drag-and-drop feature makes transferring pictures a snap. Connect to a PictBridge-enabled printer to print pictures without a computer. Kodak continues to bring groundbreaking features to its award-winning Kodak EasyShare SV811 8-inch Digital Picture Frame, enhancing the digital photography experience for consumers worldwide.
The SV811 system consists of digital cameras, picture frames, snapshot printers, online services, software, inkjet and thermal photo papers, and accessories—making picture taking, sharing and archiving effortless.
Optimized with KODAK Light Management Film to provide a bright, clear display with excellent viewing angle. View your pictures on the 8 Inch Digital Photo Frame featuring KODAK Color Science for vibrant color and crisp detail.
Consumers use Kodak’s system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; creative professionals rely on Kodak technology to uniquely tell their story through moving or still images.
The convenient drag-and-drop feature makes transferring pictures easy. View your pictures on the 8-inch (20.3 cm) 16:9 wide screen featuring Kodak Color Science for vibrant color and crisp detail. It is optimized with Kodak Light Management Film to provide a bright, clear display with excellent viewing angle.
The FInal Destination For Rabindra Sangeet
If you are that freaked out music lover who searches the net upside down for that one Bangla song close to your heart, then you have arrived at the correct place.BanglaMuzic.co.cc is your Final Destination.
Are you an ardent listener of the timeless creations of Kabi Guru Rabindranath Tagore. If you are looking for all the Rabindra Sangeet mp3s for all the renonwned artists since time immemorial, then you have arrived at the correct place.
In this page you will find the list of all male singers who have created enigma through ages combining their beautiful voices with the magical lyrics of Rabindra Sangeet. FTo download Rabindra Sangeet ypur one stop shop is this link: Rabindra Sangeet MP3
The mesmerizing Rabindra Sangeets were also sung by a large number of highly talented female singers listening to whom can be a real soulful experience. If you are looking for songs sung by female artists then this is website you should be in: Download Rabindra Sangeet MP3s Free
For a listing of Male singers go to the page Rabindra Sangeet - Male Singers. And for listing of female singers go to the page Rabindra Sangeet - Female Singers.
This is the largets collection of online MP3s of Rabindra Sangeet which you will find in this website. The timeless creations of the famous voices of ages - you will be able to find here. And the best part is these are all free to download. So what are you waiting for. Go ahead and satisfy your hunger for these timeless music.
How To Choose Your Music For Your Zumba Classes
We have such a fun but hard job of creating choreography that is exciting, challenging and functional for our Zumba classes. I encourage you as an instructor to find time to “create”. I find this time in my car and when I am working out.
When choosing your music, make sure that it represents you and your personality. When putting moves to the music, pick moves that go with that music. You don’t put cumbia moves in a merengue song or vice versa.
I have always told my colleagues that there are fundamental steps and all we are doing is taking those steps and making them our own. Be creative and try not to take the same moves and place them in every song that is similar. This is where it becomes hard and challenging but possible.
When listening to your music listen to the parts that are the same. Use the same move for that part. I always try to come up with that “ONE” move…the move that “stamps” that song. Once I come up with that the rest usually falls into place.
Listen to the beats. Try to categorize each phrase of the song. I am a 32-count person so I am always trying to make sure that everything fits into that but I know not all songs do. BUT there is a way to make it work. Knowing the counts to each phrase helps in putting your choreography together. It makes it easy for you and for the students following you in your classes because more than likely they can “hear” it in the music.
If you have questions about this please do not hesitate to email me and I will explain in more depth. You can also watch my Zumba videos or soon to come Zumba dvd for examples of how I match music with my choreography.
The bottom line is to have fun and always challenge yourself to go to the next level. You will grow as an instructor and your classes will reap the benefits.
DAR
Electric Blankets Rule
If you are tired of those costly heating bills during the freezing times of winter, then electric blanket queen size is the chose for you. Not only do the electric blanket use a lot less energy then your heater but also are very comfortable and cozy. You only have to heat up your electric blanket, which will heat up your bed and keep you warm through out the night. Unlike having to use the heater to heat up the whole house just adding to that already expensive electric bill. This will only cost you pennies to stay warm instead of dollars.
One of the most common sizes is the queen size electric blanket. The reason for this is that the queen size bed is a more common size bed. It also takes half the time to heat up then a king size electric blanket. But that does not mean the king size electric blanket won’t save you money; it is still cheaper then using your heater all night. Another great size is a twin size electric blanket. If have little children who complain about being cold at night this is the solution for you. Like the electric blanket queen the twins are smaller and take a lot less energy to use and less time to heat up.
Another great thing about electric blankets are they are very safe. They are all manufactured with such a high standard that they are guaranteed for safety. Electric blanket has also improved over the years. Now made with softer and durable material they also have more features. Such as an automatic shut off just in case you for get to turn it off. Unlike the old days when you would come home and see the light on meaning you had left it on all day! Using electric blankets are very simple too. All it consists of is pulling it out of the package lay it on your bed and plug it in. Also don’t worry if your can feel the wires in the blanket for this is completely normal. Most blankets should take no longer then ten minutes to heat up and most of them have timers so you can set it to come on right before bedtime.